
Calf Starter
They grow up so fast – especially when you provide top-level nutrition day in and day out.
There’s a reason you bring an immense amount of passion to your work every day – because the payoff will be worth it.
And while those rewards aren’t as immediate with your calves and heifers, they’re not as far off as you think. You already know that healthy, mature heifers translate to more milk in lactation. With our expertise, we’ll provide world-class nutrition to your calves and make them profitable sooner. We’re always focused on identifying ways to improve calf immunity, rumen development, average daily gain and more – all so you can maximize your herd’s potential. To double birth weight in a shorter timeframe, choose Purina. Together, we’ll achieve results worth getting excited about.
Purina’s Calf Starter solutions were created with your needs in mind
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Growth
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Health
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Palatability
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Efficiency of Feed : Gain
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Gut Development
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Research Proven

STATURE Calf Starter
Purina’s Stature calf starter is an amino acid balanced formulation to start calves on an accelerated growth program. Built from our latest proprietary research, this calf starter contains several key features and benefits.
- Amino acid formulation built from proprietary research
- Contains an extruded particle and high starch for improved rumen development
- Formulated with Zinpro® organic trace minerals to help immune system and bone development
- Diamond V XPC™ to aid enteric health and rumen papillae development
- Palatability-enhancing flavouring to encourage intake – Ask about medicated or proprietary Immutek+ options for this feed

Purina’s EXTRUDED Technology
Calves fed starter containing extruded pellets gives them a clear advantage in regards to improved average daily gain.
This special milling process allows nutrients to be more available, therefore improving rumen papillae formations, and ultimately calf development

PRIMA Calf Starter
Purina’s Prima calf starter has been designed for traditional calf raising programs to be fed from birth into post-weaning. Built from our latest proprietary research, this starter feed contains several key features and benefits.
- Highly palatable economy starter
- Available in various protein concentrations for all phases of growth
- Balanced for digestible starch and fibre for rumen development and optimal growth
- Unique mash cube texture for improved palatability and performance.

Purina’s MASH CUBE Technology
Calves fed starter containing mash cube pellets gives them a clear advantage in regards to improved average daily gain and efficient use of the feed consumed.
This special milling process ensures any corn in the feed is broken down to be in its most available form for the calf to utilize the full starch value while also simultaneously improving palatability and consumption.
Recent Articles
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Calves and Water
Environment to ensure a successful transition period. Providing an optimal stress-free calving area will pay back tenfold.
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Know the six signals youngstock
Successful calf and heifer raising can be measured in a few ways. Ultimately, the investment put into replacement animals results in a reduced age at first calving (optimum target of 22 to 24 months), leading to lower costs as fewer heifers are raised and higher returns due to greater lifetime profitability.
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Use key benchmarks to find opportunities in raising replacement heifers
A heifer’s life can be divided into four main periods: newborn and colostrum: pre-weaning; post weaning; and growing, puberty and pregnancy
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Feed bioactive metabolites to support growth, immunity and better calf performance
Raising replacement animals is a key segment of many dairy operations. Not only does it represent a significant cost, but it also demands an important investment in time and dedication to raise highly performing heifers.
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Learn more about our members.
Purina Leader’s Council members represent all segments of Ontario’s diverse dairy industry, and the annual meetings provide members an opportunity to share and compare different perspectives with other leading dairy producers.

Reach out to our calf and heifer team
Optimize your calf program with Purina products and our Calf and Heifer Team. The team is ready with additional information on specific products, management tips and can even conduct a calf audit on your farm. Fill out our quick form to connect.